Cite Article
Cite Article
MLA
Waheed, Abdul, et al. "Exploring the Impact of E-Marketing on Consumers' Online Cognitive and Affective Tendencies in Developing Nations: How to Win Over Digital Consumers in the Digital Era." IJOM vol.12, no.1 2022: pp.1-14. http://doi.org/10.4018/IJOM.299397
APA
Waheed, A., Afzal, N., Shahzad, M. F., Arif, F., Usman, M., & Rashid, Y. (2022). Exploring the Impact of E-Marketing on Consumers' Online Cognitive and Affective Tendencies in Developing Nations: How to Win Over Digital Consumers in the Digital Era. International Journal of Online Marketing (IJOM), 12 (1), 1-14. http://doi.org/10.4018/IJOM.299397
Chicago
Waheed, Abdul, et al. "Exploring the Impact of E-Marketing on Consumers' Online Cognitive and Affective Tendencies in Developing Nations: How to Win Over Digital Consumers in the Digital Era," International Journal of Online Marketing (IJOM) 12, no.1: 1-14. http://doi.org/10.4018/IJOM.299397
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International Journal of Online Marketing (IJOM) The International Journal of Online Marketing (IJOM) is an applied research, refereed, international journal that provides complete coverage on the opportunities, challenges, and current trends encountered by researchers and practitioners in the field of online marketing. The journal offers an important and critical platform for researchers, practitioners, entrepreneurs, policymakers, and educators to present and discuss their experiences and perspectives on important issues and current trends related to marketing activities and research in an online context. The International Journal of Online Marketing (IJOM) publishes original research papers, case studies, conference reports, management reports, book reviews, notes, and commentaries on all aspects of online marketing.
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